International E-Publishing Course ADB in Munich
From 7 th to 11th May 2012, the Akademie des Deutschen Buchhandels (Academy of the German Book Trade) is staging an International E-Publishing Course in Munich.
In the age of growing digitalization and increased online activity, media enterprises and publishers face the challenge of building up and consolidating e-publishing know-how within their companies.
The Academy’s five-day International E-Publishing Course has been designed to equip management executives with the knowledge, insight and skills to develop successful digital publishing models.
The course covers all the stages of realizing e-business in publishing houses from strategy development to digital marketing and technical implementation. The participants will gain an awareness of all the steps involved in the development of digital products (from initial conception and planning through to launch) and learn project management processes and production issues.
Excellent speakers from the e-business and the publishing industry will share the lessons that have been learned by pioneering digital publishers along with techniques and methods that have proven to be profitable.
The speakers will include: Dr. Harald Henzler (Publishing Consultant), Stefan Huegel (Director Online, IDG Business Media) and Christian Kohl (Senior Manager E-Production, Walter de Gruyter).
Host: Ehrhardt F. Heinold, Publishing Consultant.
For further details on the event and to register, please go to: http://www.buchakademie.de/seminare/epublishing/international_e_publishing_course.php
If you have any questions on this press release, please contact:
Judith Horsch
PR Manager
Akademie des Deutschen Buchhandels
Salvatorplatz 1
80333 Munich
Tel.: +4989 – 2919 5365
Fax: +4989 – 2919 5369
judith.horsch@buchakademie.de
