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Fashion and Innovation at Google HQ Berlin for BFW

Yoonaverse & Google Conference and Exhibition on GenAI, Web3, Innovation, Sustainability, and Fashion

Friday 05th marked the grand finale of the Yoonaverse series at Berlin Fashion Week, a visionary event exploring the future of fashion and the transformative power of technology. Hosted at Google Headquarters in Berlin, the event highlighted how GenAI is revolutionising the roles of designers, enhancing industry sustainability, and reshaping consumer experiences.

Attendees were immediately immersed in the world of fashion through unconventional showcases. Jana Ms Impari’s exhibit featured fashion made from 100% Recycled PET & zero-waste approach, combining AI, recycled materials, and her handcrafted designs. Her breathtaking live presentation provided deep insights into her creative process and sustainability efforts.
Participants also explored the Yoonaverse Metaverse, virtually navigating Berlin’s iconic monuments and viewing live BFW broadcasts of local fashion shows.

The innovative Fashion Aura Mirror, brought by I-mmersive, allowed guests to try on clothes digitally, blending fun with practical e-commerce solutions.

Technologies from yoona.ai & Looks.co were demonstrated, showcasing AI-driven fashion design suite and e-commerce tools.

A stellar lineup of speakers kept the audience engaged with discussions on technology, innovation, and sustainability in fashion. The event fostered lively interaction between experts and attendees, highlighting the integral role of technology in shaping the future of the fashion industry.

: Amelia Zins (Google for Startups), Rebekka Revel (Superteam / Solana), Robert Andersen (Jung von Matt START), Dr. Stefan Trifonov (Boston Consulting Group), Sebastian Zimmerhackl (Creative Director, Technologist & Disruptive Memetician), Younes Mohammadi (Interdisciplinary Creative), Jana Ms Impari (Fashion Designer), Anna F. Michel and Steven Boylan (yoonaai), Sethuraman Ramanathan & Can Kiecker (yoonaai), Jaime Gomez (Looksco), Fax Quintus (I-mmersive).
„The synergy of physical stores and a robust online presence can become a superpower. Leveraging this dual strength with a strategic channel approach is key to staying ahead in the market.“ – Boston Consulting Group

The event, a collaborative effort with Google for Startups, showcased the tech giant’s commitment to supporting yoona.ai, the innovative startup spearheading this series. Google provided a unique venue for the physical event to display cutting-edge technologies and host insightful discussions with experts from the tech and fashion sectors.

Solana, the blockchain platform launched in 2020, is making significant strides in the fashion industry by leveraging blockchain technology’s potential in this sector. Rebekka Revel, Solana’s representative, elaborated on this during an engaging fireside chat with yoona.ai’s CTO, Steven Boylan. „Innovation requires creativity.“ – Rebekka Revel, Superteam / Solana

Fax Quintus from I-mmersive, together with yoonaai, explained the technology behind the Berlin Metaverse, detailing the background efforts and innovations. A panel discussion with Jung von Matt START, the AI agency for automation and infinite storytelling, highlighted how AI can not only sell but also engage consumers. „Prompt-to-Manufacturer is seasonless.“ – Jung von Matt START – „Save fashion by AI from its destiny.“ – Fax Quintus, I-mmersive.

Through the Yoonaverse Metaverse, major Berlin Fashion Week events were broadcast globally, making the fashion week accessible to a wider audience. This initiative not only broke attendance barriers but also established a solid platform with a clear mission: to create an internationally recognized and accessible stage for contemporary fashion from Berlin and Germany, available to the world without the barriers of location.

Yoonaverse is a series of events and platform with a clear mission: to create an internationally recognized and accessible stage for contemporary fashion from Berlin and Germany, available to the world without the barriers of location.

Created by yoona.ai, a pioneering SaaS product design tool at the intersection of Data Science and Generative AI, empowering businesses to generate best-selling products within seconds. yoona.ai sets new benchmarks for efficiency, sustainability, and innovation in the fashion industry.

Contact
YOONAVERSE
LAURA JIMENEZ
Hönower Str. 34,
10318 BERLIN
Phone: 0034650226123
E-Mail: f9a02befcc0fd0d69e584370a6f9bc9c115a35f6
Url: http://www.yoonaverse.berlin

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